Opteo spotted a LinkedIn campaign with Optimized Ad Rotation on. LinkedIn gives more impressions to the ads it predicts will get the most engagement, which makes creative tests harder to read and can sideline ads with messaging you need.
What pushing it does
Opteo switches the campaign to rotate ads evenly, so each active ad gets a similar share of impressions. Your ads, targeting and budget stay the same.
Before you push
The Improvement shows the campaign and how long the setting has been on. Nothing needs editing. If you'd rather LinkedIn favoured your best performers, dismiss the Improvement.