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Exclude campaigns from Improvements

Stop Opteo suggesting Improvements for specific campaigns by moving them to the Excluded Campaigns group.

Exclude a campaign when you don't want Opteo to suggest changes to it, for example if someone else manages it or you're running a test you don't want disturbed.

Exclude a campaign

  1. Open the ad account and click Targets at the bottom of the left-hand menu.

  2. Tick the campaigns you want to exclude.

  3. Click Move to Campaign Group in the bar at the bottom of the page.

  4. Choose Excluded Campaigns, then click Move to Campaign Group.

To include a campaign again, move it back into another campaign group the same way.

What excluding does

  • Opteo stops suggesting Improvements for the campaign.

  • The campaign is left out of Performance, including the Dashboard graphs and Segments.

  • Nothing changes in your ad account. The campaign keeps running as normal.

The Excluded Campaigns group has no target or conversion actions, because Opteo doesn't judge those campaigns.

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