Recommended Resources
Last updated November 2nd 2023
Finding high-quality information about Google Ads online can be a challenge. While there is a plethora of information available, quality or impartiality is often lacking. It can be time consuming to sift through all the available information to find reliable and trustworthy sources.
Below we have curated a selection of Google Ads content from leaders in the field - these are sources we trust and respect. In our selection we have emphasised sources with advanced Google Ads tips which goes beyond common knowledge, presented in ways which are easy to follow and well-explained.
Places to Learn and keep Up-to-date
Solutions 8
Overall, great advice from people who work with Google Ads day in and day out. The approach is broad, and there are many good details on what goes on behind the scenes of Google Ads.
PPC Mastery
Well-crafted advice from experienced marketers, with an active online community.
Store Growers
Great documentation on Google Ads, especially for e-commerce
SavvyRevenue
Founded by Andrew Lolk with special focus on e-commerce
PPC News
Newsletter covering everything moving and changing in the PPC industry.
Paid Media Pros
Good over the shoulder explanations of everything Google Ads.
Optimize Smart
Excellent Google Ads source with speciality in Google Analytics.
People to follow on LinkedIn
Guillaume Devinat — CEO and co-founder of Opteo
Miles McNair — Co-founder of PPC Mastery
John Moran — Co-founder of Solutions8
Mike Rhodes — Founder and CEO of WebSavvy
Contributors
Guillaume Devinat
Nya Storm
Emma Dahlmann