Opteo

Why you see the Pause Keyword improvement and how Opteo bases a decision.

Pause Keyword

How broad keywords are eating your budget and how Opteo will fix the highest spenders.

Why you might be driving up your own cost with duplicate keywords and how Opteo will help you choose which to pause.

The problem with modified broad negatives, and how Opteo fixes them for you.

Why build keyword lists from search term reports, and how Opteo makes it easy.

Why keyword conflicts are a problem and two different routes to fix them.

Why we suggest adding location names as negative keywords and details on how this improvement works.

If your ads aren't appearing on the first page of search results, make sure your bids aren't the culprit.

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