How does this improvement work?
Opteo has detected one or more display campaigns are appearing in mobile apps.
We've detected your other display campaigns are excluded from appearing in mobile apps via an 'All Apps' mobile placement exclusion list.
Clicking Sync Campaigns will add the named campaigns to the list of those excluded from appearing on mobile apps.
Why exclude campaigns from appearing on mobile apps?
Mobile apps and games are magnets to accidental clicks and rarely provide a positive ROI.
Although any new display campaigns may not have collected much data yet, the observed statistics from other display campaigns in your account indicates you're likely to waste money on in-app advertising.
Learn more about excluding mobile apps here.