Consider increasing your bid on the following product group:
Over the last 30 days, this product group has generated 32 conversions and £7680 conversion value, while staying above its target ROAS of 230%. Increasing bids by 30% should generate an increase of 8 conversions and £1920 in conversion value each month, while continuing to stay above the target ROAS of 230%.
Click Increase Product Group Bid to increase the bid for this product group by 30%. Click Adjust to change the bid modifier or decrease the product group bid.
Note: Hover over any product group point to explore its performance. Dots in green zones are profitable, dots in red zones are unprofitable. Drag over an area to zoom.
Opteo recommends a 30% bid increase.
Over the last 30 days, Office & Desk Chairs generated a profit of £2200.56.
The product group Office & Desk Chairs has a profit margin of 43.50%.
The search impression share for the product group Office & Desk Chairs is 80%.
The absolute top search impression share for Office & Desk Chairs is 13%.