Pause Duplicate Keyword

Consider pausing the keyword "ikea dining table". It’s a duplicate of another keyword and performing worse than its counterpart. Pausing this keyword should reduce cost and help gather more accurate performance data. Click Pause Losing Duplicate to pause the losing keyword. Click Adjust to pause the winning keyword.

Learn more about duplicate keywords in Opteo

Keyword Comparison

Winning Duplicate
"ikea dining table"
Parent Campaign Parent Ad Group
Conversions 253
CPA $9.53
CTR 12.51%
Quality Score 7
Losing Duplicate
"ikea dining table"
Parent Campaign Parent Ad Group
Conversions 127
CPA $22.70
CTR 8.24%
Quality Score 5

Comparison Table

Metric
Winning Duplicate
Losing Duplicate
Conversions 253 127
Cost Per Acquisition $9.53 $22.70
Click Through Rate 12.51% 8.24%
Quality Score 7 5
Clicks 235 31
Impressions 50,235 18,531
Days with Impressions 50 28
This improvement was last updated 3 days ago, using data from the last 64 days.